Piura will once again host the national gastronomy and tourism fair "¡Perú, Mucho Gusto!" from August 7 to 9, 2026. After a 17-year hiatus, the important event returns to northern Peru, bringing the Piura region into the spotlight of the country's culinary diversity.
For the region, the return of the fair is far more than a gastronomic event. It is considered an important impetus for tourism, hotels, restaurants, and regional producers.
A Stage for Peru's Diversity
"¡Perú, Mucho Gusto!" is one of the country's most famous culinary events. Visitors can discover specialties from numerous regions of Peru while experiencing the country's cultural diversity.
In addition to traditional dishes, the focus is on regional products, beverages, sweets, and artisanal specialties. The program is complemented by cooking demonstrations, presentations, cultural performances, and information stands about Peruvian tourism.
Piura Presents Its Culinary Highlights
For Piura, the event offers the opportunity to present itself as one of Peru's most significant culinary regions.
The region's most famous specialties include:
- Ceviche in the northern Peruvian style
- Seco de Chabelo
- Majado de Yuca
- Malarrabia
- Cabrito
- Chifles from Sullana
- the internationally renowned Cacao Blanco de Piura
- high-quality coffee and honey products from the highlands
Many regional producers thus have the opportunity to present their products to a national and international audience.
Tourism to Benefit Sustainably
The return of the fair is not only expected to bring more visitors to Piura. Hotels, restaurants, tour operators, artisans, and local businesses also anticipate additional economic impulses.
At the same time, the event offers many guests the opportunity to discover other travel destinations in the region, including Máncora, Los Órganos, El Ñuro, Cabo Blanco, Catacaos, as well as the highlands of Ayabaca and Huancabamba.
Good Travel Time for a Visit
The early August date falls into one of the most popular travel times on Peru's northern coast. Many visitors combine their fair visit with a stay at the region's beaches or a round trip through northern Peru.
The ongoing whale watching season also makes this time of year particularly attractive.
PeruMagazin Informs
The return of "¡Perú, Mucho Gusto!" to Piura is a significant signal for tourism and gastronomy in northern Peru. PeruMagazin will follow the preparations and report in good time on the full program, exhibitors, highlights, and practical information for visitors.
Sources
- Gobierno Regional de Piura
- PROMPERÚ
- Perú, Mucho Gusto
